Many people often believe that Facebook is a social media page that is for young people who are always on the computer. WRONG--Facebook is changing the face of social media and marketing. Facebook is essential for businesses or organizations to establish social media presence on Facebook. Think of it as a webpage, but something that is within the page where people can easily access you and are familiar with the format. I think that Facebook is a great way to promote or advertise your business or organization. Surprisingly, Facebook has a lot of different ways and options that you can use to promote your site. The possibilities are endless, some things that can help promote yourself are through simple things like posting. Some posts can consist of: text, pictures, videos, etc. If you catch the eye of someone online, they will "like" that specific post and that can generate the post popping up in other individual's Facebook newsfeed. This sounds like some free advertising to me!
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Some people really have a hard time deciding if Facebook is something that they should or shouldn't do. I think it all really depends with the type of content that you will be posting, and also how much time you will invest in posting on your Facebook page. I personally think that it all depends on how committed you will be for your page. If your the type of person that really despises social media, and is barely on it, then I would say that this is a no go for you. Although there are many benefits for having a Facebook Page, there can also be negatives. If you do not post as often as needed, people may "unfollow" your page, which means less followers for you. You need to keep it consistent and always make sure that your page is up-to-date. You never want to be the boring Facebook page that no one likes! Give it a try--its free and fun to use.
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